Luna Bar Maggot update

As I wrote last week, I found a live maggot in my daily Luna Bar last week. I sat down and emailed what happened to the Luna Bar people:

I took a Luna bar to work today for breakfast (as I do every day). Today, however, I had a bit of a shock. I opened the bar and started eating it. I looked down at the bar after about two bites, and notices a crumb (I thought) moving. Turns out it was a small maggot or something- quite alive and happily living in the bar. It looked like the bar was sealed before I opened it, so I have no idea where it came from. Needless to say it was a pretty unpleasant experience.

I received a response from one of their customer service guys today:

Hi Dena,

Thanks for taking the time to contact us about your unpleasant experience with finding bugs in your Lemon Zest Luna Bar. I am so sorry that this happened to you and apologize for your discomfort. There is a simple explanation for what has occurred with your Luna Bar. What you discovered is an Indian Meal Moth. I assure you that while Indian Meal Moths are definitely unappetizing, they are not harmful to ingest, and do not become parasites.

These moths are pantry pests that are attracted to grains, dried fruits, chocolate, nuts, cardboard, birdseed and other preservative-free foods. The moths seek out food sources when they are ready to lay their eggs and the larvae are so tiny they can enter sealed packaging though microscopic pores and weaknesses. This can occur at any point in the distribution chain.

We do not know where the infestation occurred, but we are confident that the Indian Meal Moths you encountered did not originate in our warehouse or bakery. Our warehouse and bakery are kept scrupulously clean, and both are equipped with pheromone traps, which are checked on a daily basis. Additionally, after the Luna Bars are baked, each bar is sealed in a Mylar wrapper.

Unfortunately, as you found, the moth larvae can occasionally find their way through the packaging. Of the millions of Luna Bars we’ve sold in the past year, moths affect a very small percentage. While this doesn’t make finding them in your bar any less unsettling, I wanted to assure you that it is not a common experience.

I hope that this information will help to ease your concern. I would like to send you a box of fresh-from-the-bakery Lemon Zest Luna Bars as our sincere apology for this incident.

If you have any other problems or questions in the future, please do not hesitate to contact me at jhantman@clifbar.com or at (800) 884-5254, ext. 105. Thank you for your understanding; we appreciate your business.

Take care,
Jeff - Consumer Service
www.clifbar.com